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This article was published on: 11/25/2007
By Scott Duke Harris
A popular 21st century economic maxim holds that "the world is flat" - or at least flattening.
Yet as countries, companies and individuals have begun to compete on a more level playing field,
The same high-tech tools that radically diminished the significance of location and distance have, ironically, enhanced the valley's position as a test lab and marketplace for innovation and industry, say many executives, entrepreneurs, economists and scholars.
Just a few years after a tech crash wiped out 200,000 jobs in the valley, the region is riding high on a global market it helped create. The rise of tech hubs in
Consider the evidence:
• Homegrown giants are thriving. Revenues to valley icons such as Hewlett-Packard and Cisco Systems are soaring from the expansion of global markets. HP's non-U.S. revenue climbed from $43.9 billion to $59.5 billion from fiscal 2003 to 2006 and now comprises 67 percent of total revenue. In its most recent quarterly statement, HP highlighted how revenue from the "BRIC" countries -
a broad category that includes
Meanwhile, the valley's software, computer chip and Internet companies are also enjoying strong growth. Google leads the way. Its market value over the past three years has soared from $45.8 billion to $211.7 billion.
The valley has long been home to the world's largest collection of tech companies, including 17 of 30 listed on the Amex Computer Tech Index. Many of those are racking up strong revenue, both in the
• The start-up culture is flourishing again. In the third quarter of 2007, venture capitalists invested more than $2.48 billion in more than 260 valley companies.
The numbers reflect a longstanding pattern: Venture funding to valley companies - from VCs inside and outside the region - has long dwarfed the amounts in other regions, including many large, developed nations.
The valley remains vital to the Web's continuing evolution. In less than two years, YouTube went from an idea to a $1.65 billion acquisition by Google. Within the bustling social-networking sector, Facebook, LinkedIn and Ning, as well as "virtual worlds" Second Life and Gaia, are headquartered between
Social networking
Global audiences,
Bay Area offices
Even several sites that target audiences elsewhere are based in the valley or close by. Bebo - the top social-networking site for the
• The valley's magnetism remains strong. Multinationals like Nokia and Microsoft have expanded their presence here, and many overseas start-ups are moving operations to the valley to be closer to potential investors, partners, ideas and customers. Recent arrivals include major law firms with global reach, such as DLA Piper, eager to partake in international deal-making.
The city of
• The valley is bullishly diversifying and expanding its influence. Adapting to the Internet, Apple dropped "Computer" from its name to reflect how it has branched into iPods, iTunes and iPhones. Hardware stalwarts Applied Materials and Cypress Semiconductor, meanwhile, have moved into solar technology, angling for a piece of the huge global energy market.
While the valley may be best known for its computer industry, it also has become a center for biotech, medical devices, nanotech and especially "clean tech" - a sector covering energy generation, storage and efficiencies, as well as water purification and air pollution.
Valley executives predict a tenfold increase in solar power jobs locally over the next decade.
For veteran valley technologists, the most recent waves of innovation and entrepreneurial action fit a pattern. Since the 1950s, the valley economy has ridden a succession of powerful waves: semiconductors, software, personal computers, networking, the Internet.
"That's just the way the valley works," said Doug Henton, president of Mountain View-based Collaborative Economics.
Melting pot
Ideas, investments
shared in valley
In an age of converging technologies,
"Proximity matters," explained Marguerite Gong Hancock of the Stanford Project on Regions of Innovation and Entrepreneurship. For all the business handled via the Internet phone system Skype and teleconferencing, "the highest value-add is face-to-face," she said. "When you're doing your ultimate negotiation, it's face-to-face and unscripted."
Even the most sophisticated video-conferencing tools, such as HP's Halo or Cisco's TelePresence, can only approximate eye contact, much less a handshake.
The existing bedrock of older tech companies, collaborations with research universities, venture funding and supportive legal institutions all contribute to the valley's success. Another critical ingredient, many agree, is the valley's bold, risk-taking culture, including a high tolerance for failure.
"Intellectual audacity" characterized by open dialogue and collaboration is a valley hallmark, said Georges Nahon, chief executive of Orange Labs San Francisco, a 75-employee research outpost of France's equivalent to AT&T.
"People don't think about the guy on the other side of the restaurant as a competitor. It's always a potential partner," Nahon said. For those and other reasons, he added, the valley is "evolving in a way that is not predictable."
A few years ago, Nahon said, few people would have predicted how concerns over climate change would prompt such a dramatic jump in clean-tech investment. Similarly, few would have foreseen presidential candidates taking voter questions via YouTube, or Apple selling 1.4 million iPhones. Few would have anticipated how VMware would go from a niche software company to an industry leader.
Bestselling book
Writer Friedman
popularized idea
The notion that globalization was leveling the peaks and valleys of the world's economy was popularized in the 2005 bestseller "The World Is Flat" by New York Times columnist Thomas Friedman. Inspired by a visit to
Friedman's metaphor is a source of debate. While tech-driven globalization is credited for raising the standard of living for millions of people in disparate regions, critics say it also has left many regions behind and has widened the gap between rich and poor. Even in
But few question that technology has profoundly reordered the world's economy and prompted a reconsideration of 20th century notions about us-vs.-them rivalries between nations. In a new era of capitalist collaboration, observers such as Cisco Chief Executive John Chambers and
Globalization in the second half of the 20th century was mostly driven by large multinational corporations, including HP and Intel, notes Saxenian, dean of the UC-Berkeley's
But now, Saxenian says in her book "The New Argonauts," globalization is increasingly influenced by foreign technologists who came to the valley as students or engineers and returned home to start companies.
The Plug and Play Tech Center in
Every cubicle tells a story: Peerant's CEO commutes between Silicon Valley and
A search start-up called Ketady - French slang for "what did you say?"- is comprised of founder Fabien Degaugue and two colleagues back home in
One large cubicle is the home of Zephyr, a software testing start-up. Zephyr was founded by Samir Shah, a native of
Differing goals
Start-up culture
unique in valley
A closer look, Shah said, would reveal that most techies in
"The cool thing is to work for a start-up," he said.
The founder of Plug and Play agrees. Saeed Amidi came to the
"But I think for start-ups," Amidi said, "the beginning and end of the world is here."
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